Mainly we should be clear about the meaning of the word SEO, for its acronym in English – Search Engine Optimization – is a technique through which we seek to make our Web pages more visible to people who search the Internet.
Currently, there is a lot of talk about the possibility that SEO is about to expire or has already done so.
The truth is that SEO for SEO in search engines like Google is still present and latent. Consumers sing many and varied searches to find what they really want on the net and search engines have still exacerbated the masses of users.
Therefore, brands have the obligation to continue controlling their presence in Web search engines as a way to reach these potential consumers. At least for the moment.
Is the SEO still important?
Yes, and more important is knowing where the future niches of this topic will go.
We must ask ourselves: What is it that holds the brands in terms of positioning in the immediate future? What really matters to Google which has made it clear that mobile is essential and that Web pages must be adapted?
The traditional way of SEO has given up. SEO has evolved and today you can no longer simply write and wait one, two or three weeks, even a year, for Internet users to reach your Web page alone or become a source of information and go viral.
Nowadays if you want to achieve notoriety on the Internet and Web search engines like Google, you have to work it in detail with new SEO techniques. There are SEO Tools Centre also that can help you a lot.
Google is flooded with items to choose from, just as they planned years ago. Now they can offer the best to their users and dominate the world with the best results in any field of knowledge.
On the Internet, it is not only textual articles, made up of thousands of words and nothing else. There are other ways by which content can be generated for these to become extremely popular or viral, and have their weight increasing to the strategy of brands. In this way, not only will they be able to captivate more Internet users, but they will also be able to surpass the static and monochromatic contents in the near future.
An image can be worth a thousand words
It can be assured that in 2016 the content in videos or images will undoubtedly surpass written content since it is usually more interesting, more captivating and eye-catching for any person; An image can be worth a thousand words.
One of the reasons for this cause is in the progressive increase of video platforms. It is not only that whenever you can upload videos to more spaces, but also you can upload more types of videos and get with them more and more varied results.
SEO connected to the semantic market
SEO is a fundamental tool, all you have to do is find the ideal way to make this possible and improve your methods more and more, to make it known to the world and your content is popular, but always evolving, looking for different ways to improve your SEO tools.
Nowadays, selecting your SEO to “conversational consultations” to attract real search plans of the users, will be decisive to position yourself in a masterful way.
Your keyword research should identify both the keywords – or keywords – so that, in this way, you can support the search engines to decode the content of your Web page, through a connection with the semantic market, when you perform the optimization on-page (optimization for Web positioning).
The semantic market is microdata that is filtered in the programming code of the Web page that uses a set of common properties to describe the content of something.
SEO notably continues to evolve more every day, but semantic search makes Keyword Research – or Keyword Research – more important than ever. Instead of focusing on a few words and phrases, broaden the spectrum with Longtail and LSI keywords. It also includes conversational phrases that users would use to search for your product or service.
It is worth mentioning that the aspect of your website and its content is extremely important. Aesthetics is undoubtedly a feature that will classify your Web page as any page or as a relevant page, striking and captivating for Internet users, giving a professional image.
Both the keywords, the design and the content of your Web page are fundamental aspects for you to be successful since it is useless for your Internet users to access your page and immediately abandon it. The main objective is that they stay and can appreciate each one of the contents that you have published and shared, giving you a high score.